The New York Red Bulls have announced a groundbreaking 13-year partnership with Sports Illustrated Tickets, resulting in their 25,000-seat home stadium being renamed Sports Illustrated Stadium. This marks Sports Illustrated’s first stadium naming rights partnership in its 70-year history.
RBNY President Marc de Grandpré expressed excitement about the partnership, highlighting their shared commitment to delivering an unparalleled guest experience. Sports Illustrated Tickets will also be the Official Ticketing Partner for all events at the stadium starting in 2026, including New York Red Bulls and NJ/NY Gotham FC matches, international soccer games, concerts, and more.
David Lane, CEO of Sports Illustrated Tickets, described the stadium as a historic and awe-inspiring venue that represents the best in sports and culture. The partnership aims to showcase their media, event ticketing, hospitality, and fan experiences portfolio on a global scale.
As part of the partnership, Sports Illustrated Tickets will integrate their popular digital Sports Illustrated Fan Cover experience at stadium events and bring their Club SI hospitality experience to Sports Illustrated Stadium. Club SI will offer VIP access, food, beverages, live entertainment, and affordable packages for fans and families.
Overall, the partnership between the New York Red Bulls and Sports Illustrated Tickets aims to create unforgettable memories for fans and guests at Sports Illustrated Stadium, solidifying it as a premier destination for sports and entertainment in the metropolitan area.
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